SUMMER ADVENTURE CALLING | CHAPTER DINING & GRILL

Chapter's this summer's menu is a breathtaking testament to chef Dung's spirit of innovation. It's a menu brimming with adventure and boundless creativity, just like a thrilling expedition in the heart of a vast forest.

Our Menu:

Research & Creative Strategy

Concept Idea

Visual Strategy & Direction

Art Direction for Production

Embark on a journey to discover local ingredients amid a vibrant and refreshing camping atmosphere, ready to elevate fine-dining experience and immerse in the cozy space of Chapter Dining & Grill.

AND HERE THE JOURNEY HAS BEGUN
Two trucks, loaded with everything needed, hit the winding roads to a
pine forest in Soc Son, where we set up a breathtakingly beautiful camp.

Hit the winding roads to a pine forest in Soc Son.

SOC SON WELCOME US WITH A PERFECT WEATHER!
We had a great chance to release all stress behind. Us, camp site, fine food, good friends!

Quality local ingredients, cooked by talented chef with
exquisite recipe, everything is just perfect for a mouth-watering dinner in the wood!

CAMPING GUIDE - ENJOY THE CAMPFIRE ON FINE-DINING TABLE

The Camp Guide is a bespoke piece of literature with hand sketch guideline, prepared with great care by Chef Quang Dung and his team. It adds a layer of intrigue and wonder to each dish on the Campfire Menu, brings customers to each land on the map by inspiring culinary.